NOTABLE CLIENTS AND PROJECTS

2021-2023

Intrepid Travel
In my role as a Design Manager, I was tasked with spearheading the creation of a dedicated team of designers to support Intrepid Travel in implementing their fresh visual branding across various global marketing campaigns. By strategically handpicking talented individuals and nurturing their strengths, we were able to effectively translate the brand's essence into visually compelling and cohesive materials. Through collaborative efforts and meticulous attention to detail, our team successfully brought to life Intrepid Travel's new brand identity, ensuring consistency and resonance across all touchpoints. This experience not only reinforced the importance of teamwork and effective communication but also highlighted the transformative power of design in conveying a brand's message on a global scale.

View folio >

2017-2019

Bayside Special Developmental School
Re-brand exercise; concept development through to final artwork for print, signage and wayfinding.
/bayside-sds

2016-2018

Intrepid Travel
Six-month contract as Lead Brochure Designer to oversee design and production of travel brochures and visual assets.

2012-2018

Frozen by a Thousand Blessings
Brand development and design.
/frozen-by-a-thousand-blessings
Reference:
Evelyn Lau
el251@bigpond.com
0401 543 347

2013-2015

South Melbourne Market
Re-brand exercise and marketing campaign creatives.
/southmelbournemarket-branding

1998-2015

Hermon & Hermon
Brand development and photography.
Reference:
Barbara Hermon
barbara@hermonhermon.com.au
0407 942 988

1998-2011

Australian Conservation Foundation
Designed new look and masthead for the membership magazine, Habitat, in 2006.
Design and production of various publications, collateral and visual assets for fundraising, marketing and membership communication.